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Current Model

In pro sports, each athlete has an agent who negotiates their value for deals. In college, there are too
many marketable athletes, primarily in hyperlocal markets, for this to be effective.

There needs to be another way to arrive at an athlete's NIL value.

Problem

New Market = New Questions

What is the value and reach of an athlete’s Name, Image, and Likeness?

How is this dollar value arrived at fairly and independently?

Where do businesses go to act on this information?

The Athlete Market

The Athlete Market

Our data tells us an athlete can handle an average of 1 deal per
week in season & 1 per month out of season.

Coming Soon

Sources & Uses

Marketing Spend

When we fully deploy our marketing budget this will be the result.

Engineering Spend

When we fully deploy our marketing budget this will be the result.

Distribution Channel Spend

When we fully deploy our marketing budget this will be the result.

Revenue Model

Score API

Marketplace

Revenue Model

Score API

Marketplace

Traction to Date

Competitor Axis

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